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How to make your rental listing stand out

Use clear photos, useful details and realistic pricing to help renters understand your property.

Step 1: Start with clear photos

Clean and declutter each room, open the blinds and photograph during daylight. Show the exterior, main rooms and useful amenities. Choose an inviting first photo and arrange the rest like a walkthrough. Bright photos make details easier to see; keep the images faithful to the property.

The first two saved listing photos, with the Cover badge and Make cover button outlined.
  1. The Cover photo leads your listing.
  2. Use Make cover on the photo you want renters to see first.
In Photos, the Cover badge identifies the first image renters see. Use Make cover on a different photo when it is the best introduction to the rental.

Step 2: Compare the asking rent

Look at similar rentals nearby. Compare size, condition, amenities, included utilities and location. Use those differences to judge your asking rent rather than relying only on a citywide average.

Step 3: Write a useful description

Include the layout, improvements, parking, laundry, outdoor space and nearby conveniences. State the rent, deposit, availability, lease terms, pet policy and utility responsibilities. Keep every detail accurate and easy to scan.

Listing title and Description fields with the Mozart sparkle buttons highlighted beside each field.
  1. Generate title with Mozart.
  2. Generate description with Mozart.
Review the Listing title and Description. The sparkle buttons offer a Mozart starting point; check all generated details before saving.

Step 4: Name the amenities

Say exactly what is available: in-unit laundry, assigned parking, storage or a private patio. For example, “washer and dryer included” is clearer than “laundry available.” Only list amenities the renter can actually use.

Step 5: Prepare for photos and showings

Tidy the entrance and outdoor space, clean the rooms and address visible maintenance issues. Simple furniture placement can show how a room works without hiding its condition.

Step 6: Consider a video tour

Record a steady, well-lit walkthrough that shows how the rooms connect. In Photos, expand Video tour and add an appropriate YouTube, Vimeo or Matterport link.

Video tour expanded to reveal the optional YouTube, Vimeo or Matterport link field.
  1. Expand Video tour to reveal the link field.
  2. Enter a YouTube, Vimeo or Matterport link.
In Photos, expand Video tour, then enter a link from a supported provider. The field is optional.

Step 7: Check the details

Review the address and unit, bedrooms, bathrooms, size, rent, deposit, availability and rental policies. Make sure the photos and description agree with those details.

Step 8: Review publication

Open the rental’s Marketing view and complete any required listing setup. Check the publication status and Track listing destinations. External sites control their own requirements and update timing.

Step 9: Review interest and adjust

If inquiries are low, compare the listing with similar rentals and check the photos, price, availability and description. Review Leads and notification preferences as well. Demand varies by location and season; an update cannot guarantee more leads.

Make the description specific

Instead of “apartment with parking,” describe the verified features: “One-bedroom apartment with an assigned parking space, a covered balcony and laundry in the building.” Add only facts that apply to your rental.

Check the result

  • Your listing gives renters a clear, accurate picture of the home and its rental terms.

FAQs

How many photos should I use?

Show the main rooms, exterior and important features without repeating nearly identical views. Rentari requires at least one photo and suggests five to seven useful views in the upload step.

Should I lower the rent if no one inquires?

First compare similar local rentals and check your listing’s visibility and quality. Price may be one factor, alongside availability, features and local demand.

Can I improve a published listing?

Open the listing editor to update supported details. Check the saved listing afterward; changes on other websites may take additional time.

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